People on the Move: Linda Castillon and Heather Inocencio, CARD.com
CARD.com, a mobile-focused financial product provider, has expanded its team with the additions of Linda Castillon as senior vice president of licensing, and Heather Inocencio as senior vice president of product.
Castillon is in charge of defining and executing CARD.com’s brand partnership strategy relating to brands and icons in art, entertainment and sports, among other genres. She has more than 20 years of experience with technology and licensed branding companies in the consumer products space. She previously served as senior vice president of licensing for Fathead LLC and Skinit LLC, where she was responsible for expanding those companies’ global licensed footprint.
Inocencio will be responsible for consumer product innovation and management. She will build and lead the long-term product road map leveraging consumer insights and analytics. She most recently was senior vice president of technology product development at J. Hilburn, a custom men’s clothier.