CBD keen to go digital, foster innovation and retain talent
Commercial Bank of Dubai (CBD) has recruited consultancy firm PwC to assist it with its digital transformation.
The agreement focuses on an “innovation programme that will help the bank in its objective to become default digital and in providing an exceptional customer experience by collaborating with fintech start-ups, and effectively leveraging emerging technology as a tool”, according to PwC Middle East.
During the yearlong initiative, CBD will look to solve key business problems, improve efficiency, and identify new opportunity areas across all areas of business, the consultancy firm explains.
The project team will evaluate start-ups in specific business areas on the basis of demos and develop proof of concepts (PoCs) for implementation.
PwC emphasises that CBD “will ensure that an all-inclusive culture of innovation and disruption is fostered throughout the bank.”
Dr Bernd van Linder, chief executive of CBD, says the bank is proud to offer young people in the Middle East “the opportunity to grow as individuals, to build lasting relationships and make an impact in a place where people, quality and value mean everything”.
The bank’s strategy “is centred around attracting, retaining and developing the best talent in the region”, he states.
As part of the project, PwC will help CBD build, design and operate CBD Labs, which the two parties describe as “a corporate workspace focused on building a culture of innovation, collaboration and disruption”. The CBD Labs are set to launch in late October.