Survey: New customer acquisition in banking – state of play
We are calling on our readers to provide us your views on customer acquisition in banks and financial institutions.
We are keen to understand the approach to acquiring new customers and their importance to business growth; pain-points and concerns when it comes to acquiring customers; acquisition vs retention; the current processes and technology; personalisation and referral programmes.
Please fill out this brief survey to help us build a comprehensive picture of the current state of customer acquisition in the banking/financial services industry, what can be done to overcome the challenges and maximise the successful outcomes.
The participation is anonymous and you get a chance to win an Apple Watch Series 8, worth $399!
Please click here to take part in the survey.