Demystify Podcast: Demystifying NatWest Boxed’s partnership with The AA with Andy Ellis
In this episode of the Demystify Podcast, hosts Dave and Dharm discuss the recently announced partnership between NatWest Boxed and The AA with Andy Ellis, CEO of NatWest Boxed.
Through the partnership, the first known deal for NatWest’s BaaS venture, The AA will leverage Boxed’s embedded finance platform to launch an instant access savings account by the end of March 2025, which will be followed by unsecured personal loans.
Described as the “first step of a long-term strategic partnership”, the companies state that the savings and loan products will be “setting the foundations” for The AA to “grow and offer a wider suite of embedded finance solutions over time”.
Andy takes us behind the scenes to explore:
- What makes this partnership unique and its industry impact.
- The challenges and opportunities of embedding financial products.
- How embedded finance is revolutionising customer experiences.
- Why collaborations like this are shaping the future of fintech.
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