KBC teams up with Doconomy to boost financial wellbeing for young adults
Belgium-based multi-channel bank-insurance group KBC has partnered with Swedish fintech Doconomy to introduce a range of financial wellbeing tools tailored for young adults aged between 18 and 25 to its mobile app.
KBC partners Doconomy for financial wellbeing tools
Doconomy says KBC is aiming to help younger people improve their financial wellbeing “in a sustainable way and achieve their savings goals”.
To achieve this, Doconomy’s tailored savings module will be incorporated into KBC’s app, allowing users to set personal goals, track their saving progress, and build better saving habits.
Doconomy claims it is “bringing financial wellbeing tools into the 21st century” by providing saving options that emphasise green saving practices, along with “more spontaneous and fun options”.
These include features like setting up a “weekly automatic surprise saving” and “enforcing a positive association with savings, including saving a set amount each time a person’s sports team wins”.
Founded in 2018, Doconomy combines financial wellbeing tools with climate-focused solutions, using its Åland Index to track CO2 and H2O emissions from payments and transactions.
In May 2024, the firm bagged a €34 million Series B funding round co-led by UBS Next and CommerzVentures.
